What Embroidered Uniforms Will Bring To Your Business

 

Embroidered Workwear Service

Uniforms offer many benefits to companies, your employees and your customers. From the days of the Roman Empire, uniforms have represented solidarity and pride, and in the modern world adding your logo to uniforms give your employees responsibility, make them appear smarter and approachable and projects a positive image of your company.

There are many companies which are required to provide their employees with uniforms that provide suitable protection for them to do a job, whether it be for safety wear or something like an overall to prevent clothes from getting dirty. A uniform also gives your employees a professional appearance that reflects more kindly on your business.

Uniforms also have a positive impact on people´s behavior and attitude. Employees feel a sense of unity with their colleagues when they adopt the same uniform and branded the work wear with your company logo gives them a sense of identify and pride.

Professional work wear also provides reassurance and comfort to customers when tradesman visit their home and an employee in a uniform in a warehouse or shop for example can be easily identified by customers as somebody who can help them.

Using Embroidered Uniforms for Marketing

Every time your employees wear their uniforms outside of the work place they effectively act as a walking billboard. Other people see your company name and will remember it when they need your specific services, therefore uniforms with your company logo embroidered into it should be central to your marketing strategy.

Advertising is an essential aspect of growing your business and raising brand awareness. Taking the option to embroider or print your company logo on to uniforms is a cost-effective solution of promoting your business every day at no extra cost.

Research conducted by Suffolk University Business School found that uniforms are a more effective marketing tool than several other forms of local advertising. In several industries there was a positive correlation when test subjects were confronted by someone in uniform with a business name they could remember.

The human mind has difficulty remembering names, but with images they are easier to recall. When you give your company name a logo and a uniform, they are instinctively more recognizable to people because they connect a name with an image.

The results showed that people were more 90 per cent more likely to remember a business name they had seen on a logo than reading in a newspaper advert and 60 per cent more likely to use the company if they had seen a uniform rather than randomly finding the company from the Yellow Pages.

You can give your business in a lift in many ways by providing your employees with logo embroidered uniforms they can wear with pride. Adding a logo to your company uniform is not expensive nor do we charge for the artwork. You can find out more about our embroidery and printing service on our website or by calling 0845 519 1029.

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